Retail Trends Programme

Featuring five sessions over three days delivered by four of BLE’s partners – Trend Bible, IMRG, GfK and The Insights People – the programme ties into themes and activations at BLE 2019.

All times displayed for Europe/London timezone.

Why Trends Matter for Licensing
11:00 - 11:45
Founder & CEO
Trend Bible
Senior Trend Strategist
Trend Bible

Join the team from leading Futures Agency Trend Bible, as they share insight into how the world’s best brands use trends to see what’s coming, identify opportunities, act with confidence and stay commercially relevant within the boundaries of licensing.


The Future of Retail: Opportunities for sales growth in a tough trading climate
14:00 - 14:30
Strategy and Insight Director

The trading climate for retailers is very tough at the moment – and online is far from immune to this sustained downturn. So where is the growth potential, and what do you need to know about maximising sales online? 

Online market overview and current pressures (inc sales split by device / retailer type) 
Sales growth by product category 
Psychology of selling online – why being too strict with brand guidelines can hinder sales