Stuart Grant is Buying Director at The Entertainer
Stuart joined The Entertainer board in September 2002 to drive the Buying function of the business alongside his father, Gary Grant. With a talent for identifying the next big thing as well as strong negotiating skills to always secure the best deal, Stuart has played a vital role in creating the perfect product mix for The Entertainer to offer customers the very best value and choice.
When Stuart joined the business it had 25 stores and he has been instrumental in the growth of the business to over 800 stores globally to date.
Before Stuart joined The Entertainer, the majority of product came from UK suppliers. With Stuart leading the sourcing function of the business, The Entertainer now attributes half of its sales from product sourced direct from China, with a subsidiary sourcing, designing and distributing toys globally to some of the biggest retailers in the world. Stuart is extremely well respected within the industry and has built strong working relationships with major brand owners, making The Entertainer the chosen partner in the UK to launch new brands with. Stuart also works closely with suppliers to launch Exclusive product, giving The Entertainer added point of difference from its competitors.
Being Gary and Catherine’s son, Stuart has grown up working alongside Gary from the very first shop in Amersham, building a genuine passion for toy retail and buying. Stuart’s ability to spot a craze is second to none and well known across the industry. If there’s a craze happening, Stuart has already identified it and created relevant product to maximise it, ensuring we are always first to market with product.
Stuart is a motivated and driven Buying Director with exceptional commercial skills, driving margin and ensuring The Entertainer’s sales are profitable with a product mix which is always relevant to customers’ needs whilst offering great value.