Agenda

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License Global Theatre

Sponsored by:

Preparing for Brexit
09:30 - 10:15
Session

Session brought to you by Licensing International

UK book brands: Trends and bestsellers in the Children's and Food & Drink genres
10:30 - 11:00
Session
Book Research Director UK & Ireland
Nielsen Book

Synopsis to be confirmed

Heritage brands: How they evolve to stay relevant while seamlessly weaving stories of the past into the present
11:15 - 11:45
Session
Licensing Designer - Brands
Style Library
Licensing Director
Style Library

Synopsis to be confirmed

Keynote 1 - Animation
12:00 - 13:00
Session

Synopsis to be confirmed

Full keynote to be announced in September

Panel - Successfully navigating the changing retail environment
13:15 - 14:00
Session
Senior Buying Manager - George Childrenswear, Girlswear and Babywear
Asda
Managing Director
Rubie's UK
Managing Director
Pink Key Licensing
Head of Licensing
Fat Face
Founder & Managing Director
The Point. 1888
General Manager Consumer Products, UK & Ireland
Warner Bros.

Synopsis to be confirmed

Moderated by: Richard Pink, Manging Director, Pink Key Consulting

How Brands can succeed in location-based entertainment
14:15 - 14:45
Session
Business Development Manager
Blooloop

With the rising spend on experiences, consumers want new ways to engage with a brand's story and characters through location-based entertainment, whether that's in theme parks to museums exhibits; from pop up experiences, to cruise ships. This session will explore the benefit to brands of going experiential, highlighting case studies across visitor attractions and live events, and cover how licensors can get in on the LBE action.

The increased digitalisation of the kids’ ecosystem and the opportunities and challenges INXP (in-experience purchasing) offers the licensing industry
15:00 - 15:30
Session

Synopsis to be confirmed

Influencers 2.0: What you need to know
15:45 - 16:15
Session
Head of EMEA
HYPR
Founder
The Social Store

Session brought to you by Licensing International

Panel – from page to product
16:30 - 17:00
Session
Licensing & Consumer Products Director
Penguin Random House UK
Commercial Brand and Licensing Development Director, Children's Division
HarperCollins
Chief Brand Officer
Hearst UK
Head of Film, TV & Publishing
Rebellion
Content Editor
License Global

This panel, made up of industry sector experts from across books, comics and magazines will be discussing how licensing works when it leaps off the page and how publishing based properties offer licensees, partners and retailers something different from more traditional forms of IP.

Moderated by Bibi Wardak, Content Editor, License Global

Retail Trends Programme

Full Stream Ahead
13:30 - 14:40
Session
Associate Director
-

Sam will be discussing the latest data on SVOD uptake and usage; the impact of SVOD on the wider viewing landscape; the most popular genres and titles consumed – including the influence of Original and Exclusive titles.

Why Trends Matter for Licensing
15:15 - 16:00
Session
Founder & CEO
Trend Bible
Senior Trend Strategist
Trend Bible

Join leading futures agency Trend Bible as they share insight into how the world’s best brands use trends to see what’s coming, identify opportunities, act with confidence and stay commercially relevant within the boundaries of licensing.