Beyond the book

NEW publishing feature at BLE 2019

Highlighting the success of publishing brands, this feature will showcase a wide range of licensed products to reflect the success of the publishing licensing category as a whole. Worth $18.4bn in retail sales in 2017, publishing licensing offers a rich source of content and brands for licensees and retailers to work with.  Make sure to check out the activation to find inspiration for your next product range, leveraging much-loved publishing properties to develop unique products.

Exhibitors taking part in the feature include:

Beyond the Book exhibitors

PROPERTIES SHOWCASED IN THE FEATURE INCLUDE

Beano | PJ Masks | Guess How Much I Love You | Ladybird | Barbapapa | Mr Men & Little Miss | Tara Duncan | Elmer the Elephant | Horrible Histories | Moomin |  Miffy | Paddington | Thomas & Friends | The World of David Walliams | Beast Quest | The Gruffalo | Bing

Meet & Greets with authors including:

Mr Men logo

MR MEN & LITTLE MISS

Tuesday 1st October - 10am
Enjoy live illustrations from Adam Hargreaves, the author behind the beloved Mr Men & Little Miss characters and take one home with you! Represented by Sanrio.

Horrible Histories

HORRIBLE HISTORIES

Tuesday 1st October - 2pm
Meet Terry Deary, author of bestselling books Horrible Histories and enjoy a live Q&A session, hosted by License Global. Represented by Rocket Licensing.

May the thoughts

MAY THE THOUGHTS BE WITH YOU

Wednesday 2nd October – 2pm
Meet winner of the 2016 License This! Competition Charlotte Reed for a Q&A and book signing to learn about her journey into licensing. Represented by Larkshead Media.

Gain insight into the business of licensed publishing

Featuring case studies from leading brands including Penguin Ventures, Sanrio, Peter Rabbit and more, our 'Beyond the Book' Special Report delves into the $18.3bn industry of licensed publishing. Download now.

'Beyond the Book' Special Report | Brand Licensing Europe