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brandlicensing
 
Brand Licensing Europe

17 - 19 November 2021

EXCEL LONDON

  • VISIT
    • Why Visit?
    • Register your interest
      • CONFIRMATION - REGISTER INTEREST
      • Thank you for registering your interest | Brand Licensing Europe
    • Latest News
      • BLE Announces Fashion Theme for 2020 | Brand Licensing Europe
      • PowerStation Studios announces the final line up for 'The Arcade' at BLE | Brand Licensing Europe
      • Heritage Interiors brands participate in first ever collab at Brand Licensing Europe | Brand Licensing Europe
      • Brand Licensing Europe confirms venue and date for next 5 years | Brand Licensing Europe
      • FASHION LICENSING ON TREND AT BLE WITH NEW ‘FRESH OFF THE RUNWAY’ ACTIVATION | Brand Licensing Europe
      • E-SPORTS TAKES CENTRE STAGE WITH BLE KEYNOTE | Brand Licensing Europe
      • Update on Coronavirus (COVID-19) | Brand Licensing Europe
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  • EXHIBIT
    • Why Exhibit?
    • Book your stand
      • Thank you for your enquiry | Brand Licensing Europe
      • CONFIRMATION - BOOK A STAND
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  • LEARN
    • Brand Licensing Explained
    • Brand Licensing Handbook
      • Thank You Downloading Guide
      • CONFIRMATION - BRAND LICENSING HANDBOOK
    • Case Studies & Reports
    • Retail Mentoring Programme
    • License This! Competition
  • ABOUT
    • About the Event
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    • Sustainability
    • Travel Information
    • Contact Us
      • CONFIRMATION - CONTACT US
      • Thank you for getting in touch | Brand Licensing Europe
    • 2021 Event Update
ATTEND
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EXHIBIT
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Brand Licensing Europe confirms new 2021 dates - read more:

DISCOVER THE POWER OF BRAND LICENSING FOR RETAIL

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WHY SHOULD RETAILERS ATTEND?

A visit to Brand Licensing Europe will open up a world of possibilities for your upcoming lines. Meet the owners and agents representing leading global brands and discover what’s going to be hot for 2021 and beyond.
 

This is the largest event in Europe which will allow you to access the rights to license brands across entertainment, art, sports, corporate brands, gaming, heritage and more.
 

Brand Licensing Europe's exhibitors are looking for partners to license their brands into all major consumer product categories including apparel, stationery, interiors, games, toys, gifts and FMCG. Don’t miss your chance to be that partner!

REGISTER YOUR INTEREST
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Brand Licensing Europe

RETAILER OFFERING AT BRAND LICENSING EUROPE 2019

This year, Brand Licensing Europe introduced a new programme to help retailers make the most of the opportunities that licensing can offer. From creating unique product ranges to building a stronger experience in-store, licensing can help retailers to stand out on the high street.

Breakfast Briefings for Retailers | Brand Licensing Europe

DAILY BREAKFAST BRIEFINGS

Held from 8am to 9am each day, retailers could tuck into a complimentary breakfast and learn about the day's highlights not to be missed.

Retail Trends Lounge | Brand Licensing Europe

RETAIL TRENDS LOUNGE

This new dedicated space allowed retailers to host meetings off the show floor and enjoy trend sessions designed specifically with them in mind.

VIP Matchmaking | Brand Licensing Europe

VIP MATCHMAKING SERVICE

Meet with brands you've always wanted to meet and receive help to identify new brands from our experienced concierge meeting's team.

“Brand licensing addresses some of the challenges facing the retail industry as a whole by creating customer excitement; a well-placed, well timed window display on a particular license can really boost sales, create additional footfall and, if the product mix is right, drive up conversion rate and ATV.”

Julia Redman, Head of Buying
Kids, Mens & Home, M&Co

JOIN HUNDREDS OF RETAILERS AT THIS YEARS SHOW INCLUDING:

Brand Licensing Europe Retailers

IMPROVE YOUR LICENSING KNOWLEDGE WITH THE RETAIL MENTORING PROGRAMME

Are you a junior retailer who would like to learn more about licensing? Sign up for free training and one-to-one coaching with the Retail Mentoring Programme. 

Delivered through seminars, workshops and 1-2-1 consultancy sessions, the CPD-accredited Retail Mentoring Programme helps retailers make more informed decisions when negotiating licensing deals and discovering new brand partners to enhance their product range through branded consumer products and protect their bottom line.

FIND OUT MORE
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REPORTS AND STUDIES FOR RETAILERS

State of the UK Retail Market Report

THE STATE OF THE UK HIGH STREET

This report takes a look at the latest developments in the British high street. As the retail sector changes worldwide, how is economic pressure and technological innovation having a larger effect in the UK?

Download
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DEFYING THE HIGH STREET DECLINE

Britain's high streets are in somewhat of a crisis, but in among the doom and gloom there are a couple of retailing bright spots. We hand-picked our top six shops using brand licensing to exceed expectations and defy the high street decline.

VIEW INFOGRAPHIC
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Brand licensing Handbook cover

THE BRAND LICENSING HANDBOOK

Your essential guide to the $262.9bn licensing industry, covering everything from key trends to case studies from known brands including the V&A, Sainsbury's, Ghostbusters and more!

Download
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WHY BRAND LICENSING IS CRUCIAL FOR RETAILERS

"Licensing has always been a hard task to train people on and a hard task to delegate. With the introduction of the Retail Mentoring Programme, we now have three team members who are better informed, trained and qualified in licensing than we as a senior team ever have been. We’re already seeing a more empowered approach to licensing and one of our delegates has already signed two new licenses that wouldn’t have been possible had it not been for his participation in the programme."         
  
Pat Wood, Managing Director at TruffleShuffle.com               

Official Organiser

Global-licensing-group

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SUSTAINABILITY

LICENSING MIXTAPE PODCAST

Virtual Event

Festival of Licensing

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License Global

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Licensing-International-Logo

PORTFOLIO

 

LICENSE GLOBAL

LICENSING EXPO

LICENSING LEADERSHIP SUMMIT

LICENSING EXPO CHINA

LICENSING EXPO JAPAN

 

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