Why Exhibit

Do you own or represent a brand or intellectual property? Exhibiting at Brand Licensing Europe will give you the opportunity to gain global exposure while securing new revenue streams by securing licensing agreements. Bringing together 7,500+ retailers and manufacturers for three days of deal-making, networking and trend-spotting, make sure your brand is showcased to the key players in the European licensing industry, only at BLE. 

  1. Speak directly with the decision makers: 81% of visitors influenced the decision for signing deals
  2. Extend your brand into new categories & territories: 82 countries represented across all product categories from apparel to DIY and beauty to homeware
  3. Secure new licensing deals from conversations had onsite: Have meetings with licensees & retailers from across Europe in just 3 days using our free Matchmaking Service
  4. Stand out from your competitors: Showcase your brand to the European licensing industry to get more exposure for your brand on the store shelf with licensing
BLE 2018 why exhibit

Three distinct zones to capture the breadth of the industry

Character & Entertainment 2018

Gaming, Animation, Entertainment, Preschool, TV/Film, Music

Brands & Lifestyle 2018

Sports, Heritage, Corporate Brands, Food & Beverage, Non-Profit, Automotive

Art & Design 2018

Artists, Illustrators, Designers, Photographers, Agents

Not all brands are the same - check out the links below to see what the brand licensing industry can specifically do for your business

Animation Brands


Art and Design Brands

Art & Design

Sports Brands




Toy Brands


Gaming and eSports

Gaming & eSports

Heritage and Non Profit

Heritage & Non-profit

Corporate Brands

Corporate Brands

Who you can meet as an exhibitor:

From Carrefour to Ravensburger and from El Corte Ingles to Pull & Bear, over 7,800+ retailers and manufacturers attend Brand Licensing Europe each year to meet with brand owners and licensing agents to develop licensed consumer products and discover new brands to license.

"It is really important for us to attend Brand Licensing Europe to see the different trends that are coming in through and experience all the different stands that are here, so we can see if we are missing anything from our product range.” Francesca Weeks, Buying Assistant, Mothercare

Amazon Asos Pull&Bear Panini Tesco El Corte Ingles
Geographic breakdown of Brand Licensing Europe visitors
Top countries where our visitors came from in 2017

What are you waiting for?

With over 85% of the floor plan already booked by 150+ exhibitors who have already secured their stand for 2019, don't miss your chance to showcase your brand to Europe's leading retailers and manufacturers. With a whole new venue at ExCeL London, BLE 2019 is promising to be the best yet!