As part of your registration for Brand Licensing Europe, you will automatically gain access to our online Event Planner, a free resource centre to help you navigate the show, organise your calendar and see who you could meet.

This session is a must-attend for new attendees flying solo or previous attendees eager to see what’s new this year. Hear tips on how to navigate the show floor so you leave feeling it was an event created just for you. It’s the perfect chance to meet other first-time attendees to kick start your networking for the week.

Join members of the Brand Licensing Europe team to tour the show floor, discover the must-attend activations and know where to go or who to ask for help or advice. The tour is open to anyone visiting the show for the first time or those who need a refresher.

A session led by experienced industry veterans on the basics of brand licensing, key terminology, main players, trends, market definitions and more. It’s the best way to get up to speed so that you can have the most beneficial meetings.

Unsure where to start and feeling overwhelmed? Download our new-to-show event guide, whether you're new to licensing or looking to expand your knowledge, to help you plan and prepare. It covers the basics of licensing, includes a helpful word bank, planning prompts, tips for effective meeting invites, and pre- and post-event checklists to maximise your time at BLE.  

Licensing Unlocked is your simple and trusted source to discover the brand licensing world and figure out if it’s right for you.  We’ve assembled some of the brightest minds in the industry to cover all the essentials, provide actionable insights and share real-life case studies.

The License Global Main Stage will host many panels and speakers, talking about a range of topics surrounding brand licensing and extension. Whether you’re looking for 101 sessions, trend reports or discussions around huge shifts in the market, there is something for everyone’s needs. 

Join our networking Happy Hours on the show floor for a great opportunity to unwind, make new connections and enjoy a beverage.  All attendees are welcome! Who knows who you could meet?

New to brand licensing or looking to sharpen your skills? The Networking Hub offers expert-led sessions, interactive networking and mentoring to help you navigate the industry. Join us for speed networking, happy hours and "ask the expert" sessions - perfect for expanding your knowledge, gaining insider advice and growing your professional network.

The much-loved character parade will once again take place through the bright lights and colourful booths of the show floor. Get ready to snap a selfie with your favourites as they wander the aisles!